Everything you need to know about the boxing day boom...

What is the boxing day boom?

Every year on Boxing Day, all estate agency portals experience the highest traffic surge of the year. This is known as the Boxing Day Boom. Rightmove and Zoopla are two examples of this, with numbers skyrocketing in comparison to the rest of the year. Browsing for property appears to be extremely common during the post-Christmas Day festive period, signalling the start of the 2022 home-buying season.

Why not just wait for the new year?

People view the new year as an opportunity to make a fresh start by relocating to a new home. As a result, to benefit from this, your property must be able to be found online. There is a January rush when people list their homes for sale. You will gain an advantage over your competitors if you are on the market on Boxing Day. If you act now, your home could be sold by the beginning of 2023.

But isn’t the market different now?

The housing market this year is very different in comparison to the start of 2022 due to the war in Ukraine continuing, increasing fuel prices, and general increases in inflation and mortgage rates. However, despite these setbacks, there is a continued high level of buyer interest. This implies that even though there may be less demand this year, the housing market is still expected to start strong in 2023.